diff --git a/rules/linkedin-creator-mode/rule.md b/rules/linkedin-creator-mode/rule.md
index 7a48ce11452..036048b7df0 100644
--- a/rules/linkedin-creator-mode/rule.md
+++ b/rules/linkedin-creator-mode/rule.md
@@ -3,12 +3,12 @@ type: rule
 title: LinkedIn – Do you use Creator mode?
 uri: linkedin-creator-mode
 authors:
+  - title: Adam Cogan
+    url: https://ssw.com.au/people/adam-cogan
   - title: Asher Paris
     url: https://ssw.com.au/people/asher-paris
   - title: Camilla Rosa Silva
     url: https://ssw.com.au/people/camilla-rosa-silva
-  - title: Adam Cogan 
-    url: https://ssw.com.au/people/adam-cogan
   - title: Seth Daily
     url: https://ssw.com.au/people/seth-daily
 related:
@@ -16,15 +16,16 @@ related:
 created: 2023-11-27T04:42:22.000Z
 archivedreason: null
 guid: a966bc7d-7e28-4496-aba1-d2b6b6eb6067
+
 ---
 
-Creator mode is a profile setting that can help you grow your reach, influence and audience on LinkedIn.
+[Creator mode](https://www.linkedin.com/help/linkedin/answer/a522537) is a profile setting that can help you grow your reach, influence and audience on LinkedIn.
+
+You can turn on creator mode to get access to [additional tools and features](https://www.linkedin.com/help/linkedin/answer/a529748) that help you create content and grow your audience base on LinkedIn.
 
 <!--endintro-->
 
-You can turn on creator mode to get access to additional tools and features that help you create content and grow your audience base on LinkedIn.
-  
-For example, you can add topics you post the most about in the form of hashtags.
+For example, you can add topics you post the most about in the form of hashtags so users can find your profile when they are searching for a topic they want to learn more about.
 
 ::: bad
 ![Figure: Bad example - no hashtags](Picture1.png)
@@ -34,17 +35,19 @@ For example, you can add topics you post the most about in the form of hashtags.
 ![Figure: Good example - profile with hashtags](Gert.png)
 :::
 
-**How to turn on Creator mode**
+#### **How to turn on creator mode**
 
 1. Go to your LinkedIn profile
 2. Scroll down and click 'Creator mode'
 
-![Figure: Where to find Creator mode on LinkedIn](Picture222.png)
+![Figure: Where to find 'creator mode' on LinkedIn](Picture222.png)
 
 3. Include relevant hashtags
 4. Click 'turn on'
 
-![Figure: Good example of hashtags to include on Creator mode](Picture3.png)
+::: good
+![Figure: Good example - Hashtags to include on Creator mode](Picture3.png)
+:::
 
 ::: good
 ![Figure: Good example - Profile with Creator mode enabled](Picture4.png)