diff --git a/src/FeedContext/Google/Shopping/ProductItemContext.php b/src/FeedContext/Google/Shopping/ProductItemContext.php
index 88592172..12efe872 100644
--- a/src/FeedContext/Google/Shopping/ProductItemContext.php
+++ b/src/FeedContext/Google/Shopping/ProductItemContext.php
@@ -17,6 +17,9 @@
 use Setono\SyliusFeedPlugin\Model\ColorAwareInterface;
 use Setono\SyliusFeedPlugin\Model\ConditionAwareInterface;
 use Setono\SyliusFeedPlugin\Model\GtinAwareInterface;
+use Setono\SyliusFeedPlugin\Model\LocalizedBrandAwareInterface;
+use Setono\SyliusFeedPlugin\Model\LocalizedColorAwareInterface;
+use Setono\SyliusFeedPlugin\Model\LocalizedSizeAwareInterface;
 use Setono\SyliusFeedPlugin\Model\MpnAwareInterface;
 use Setono\SyliusFeedPlugin\Model\SizeAwareInterface;
 use Setono\SyliusFeedPlugin\Model\TaxonPathAwareInterface;
@@ -101,8 +104,12 @@ public function getContextList(object $product, ChannelInterface $channel, Local
                 $data->setProductType($productType);
             }
 
-            if ($variant instanceof BrandAwareInterface && $variant->getBrand() !== null) {
+            if ($variant instanceof LocalizedBrandAwareInterface && $variant->getBrand($locale) !== null) {
+                $data->setBrand((string) $variant->getBrand($locale));
+            } elseif ($variant instanceof BrandAwareInterface && $variant->getBrand() !== null) {
                 $data->setBrand((string) $variant->getBrand());
+            } elseif ($product instanceof LocalizedBrandAwareInterface && $product->getBrand($locale) !== null) {
+                $data->setBrand((string) $product->getBrand($locale));
             } elseif ($product instanceof BrandAwareInterface && $product->getBrand() !== null) {
                 $data->setBrand((string) $product->getBrand());
             }
@@ -119,14 +126,22 @@ public function getContextList(object $product, ChannelInterface $channel, Local
                 $data->setMpn((string) $product->getMpn());
             }
 
-            if ($variant instanceof SizeAwareInterface && $variant->getSize() !== null) {
+            if ($variant instanceof LocalizedSizeAwareInterface && $variant->getSize($locale) !== null) {
+                $data->setSize((string) $variant->getSize($locale));
+            } elseif ($variant instanceof SizeAwareInterface && $variant->getSize() !== null) {
                 $data->setSize((string) $variant->getSize());
+            } elseif ($product instanceof LocalizedSizeAwareInterface && $product->getSize($locale) !== null) {
+                $data->setSize((string) $product->getSize($locale));
             } elseif ($product instanceof SizeAwareInterface && $product->getSize() !== null) {
                 $data->setSize((string) $product->getSize());
             }
 
-            if ($variant instanceof ColorAwareInterface && $variant->getColor() !== null) {
+            if ($variant instanceof LocalizedColorAwareInterface && $variant->getColor($locale) !== null) {
+                $data->setColor((string) $variant->getColor($locale));
+            } elseif ($variant instanceof ColorAwareInterface && $variant->getColor() !== null) {
                 $data->setColor((string) $variant->getColor());
+            } elseif ($product instanceof LocalizedColorAwareInterface && $product->getColor($locale) !== null) {
+                $data->setColor((string) $product->getColor($locale));
             } elseif ($product instanceof ColorAwareInterface && $product->getColor() !== null) {
                 $data->setColor((string) $product->getColor());
             }
diff --git a/src/Model/BrandAwareInterface.php b/src/Model/BrandAwareInterface.php
index 1cf2ec59..e1a1c567 100644
--- a/src/Model/BrandAwareInterface.php
+++ b/src/Model/BrandAwareInterface.php
@@ -4,6 +4,10 @@
 
 namespace Setono\SyliusFeedPlugin\Model;
 
+/**
+ * @deprecated since 0.6.6 This interface is deprecated and will be removed in 0.7.0
+ * Use \Setono\SyliusFeedPlugin\Model\LocalizedBrandAwareInterface instead.
+ */
 interface BrandAwareInterface
 {
     /**
diff --git a/src/Model/ColorAwareInterface.php b/src/Model/ColorAwareInterface.php
index b34cd836..485f509e 100644
--- a/src/Model/ColorAwareInterface.php
+++ b/src/Model/ColorAwareInterface.php
@@ -4,6 +4,10 @@
 
 namespace Setono\SyliusFeedPlugin\Model;
 
+/**
+ * @deprecated since 0.6.6 This interface is deprecated and will be removed in 0.7.0
+ * Use \Setono\SyliusFeedPlugin\Model\LocalizedColorAwareInterface instead.
+ */
 interface ColorAwareInterface
 {
     /**
diff --git a/src/Model/LocalizedBrandAwareInterface.php b/src/Model/LocalizedBrandAwareInterface.php
new file mode 100644
index 00000000..1bdbb643
--- /dev/null
+++ b/src/Model/LocalizedBrandAwareInterface.php
@@ -0,0 +1,17 @@
+<?php
+
+declare(strict_types=1);
+
+namespace Setono\SyliusFeedPlugin\Model;
+
+use Sylius\Component\Locale\Model\LocaleInterface;
+
+interface LocalizedBrandAwareInterface
+{
+    /**
+     * Must return a string or an object with __toString implemented
+     *
+     * @return string|object|null
+     */
+    public function getBrand(LocaleInterface $locale);
+}
diff --git a/src/Model/LocalizedColorAwareInterface.php b/src/Model/LocalizedColorAwareInterface.php
new file mode 100644
index 00000000..cc2d414c
--- /dev/null
+++ b/src/Model/LocalizedColorAwareInterface.php
@@ -0,0 +1,17 @@
+<?php
+
+declare(strict_types=1);
+
+namespace Setono\SyliusFeedPlugin\Model;
+
+use Sylius\Component\Locale\Model\LocaleInterface;
+
+interface LocalizedColorAwareInterface
+{
+    /**
+     * Must return a string or an object with __toString implemented
+     *
+     * @return string|object|null
+     */
+    public function getColor(LocaleInterface $locale);
+}
diff --git a/src/Model/LocalizedSizeAwareInterface.php b/src/Model/LocalizedSizeAwareInterface.php
new file mode 100644
index 00000000..2b883a3b
--- /dev/null
+++ b/src/Model/LocalizedSizeAwareInterface.php
@@ -0,0 +1,17 @@
+<?php
+
+declare(strict_types=1);
+
+namespace Setono\SyliusFeedPlugin\Model;
+
+use Sylius\Component\Locale\Model\LocaleInterface;
+
+interface LocalizedSizeAwareInterface
+{
+    /**
+     * Must return a string or an object with __toString implemented
+     *
+     * @return string|object|null
+     */
+    public function getSize(LocaleInterface $locale);
+}
diff --git a/src/Model/SizeAwareInterface.php b/src/Model/SizeAwareInterface.php
index aa807288..46f07b53 100644
--- a/src/Model/SizeAwareInterface.php
+++ b/src/Model/SizeAwareInterface.php
@@ -4,6 +4,10 @@
 
 namespace Setono\SyliusFeedPlugin\Model;
 
+/**
+ * @deprecated since 0.6.6 This interface is deprecated and will be removed in 0.7.0
+ * Use \Setono\SyliusFeedPlugin\Model\LocalizedSizeAwareInterface instead.
+ */
 interface SizeAwareInterface
 {
     /**