Use of TeX logo, so that it extracts accessibly

[ozross]

Proposal: when producing PDFs, the \TeX macro should produce tagged content such as follows:
/T <</Alt (\376\377\000t\000e\000c\000h) /ActualText (TeX)>> BDC ... EMC

This way

• supports Copy/Paste to give the textual form: TeX
• derives to HTML with this textual form: TeX
• speaks with TeX as in 'technical' rather than as in 'Texas'.

This PDF does this, as well as many other things: texlive-vpat-titlepage.pdf

Follow this link to see how the logo looks in practice.
http://science.mq.edu.au/~ross/TaggedPDF/VPAT/

Note that tagging is not required for this. It should be standard in all TeX/LaTeX (and other) formats.