Fix tracking on events.chapman.edu - need history reference, URL with names, or UTM tracking

[CharlesChapman]

Currently, there is no way to reference older events on events.chapman.edu individually. I think it would be good to either create a database reference for clients to easily get to older listings, or if that is too hard, then to either make urls with names or adhere some UTM information to the url so we are grabbing some sortable information in Google Analytics. In this third case, we would add campaign [event title and date] source [url id] medium [events.chapman.edu].