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Improve the churn rate of the tour #72

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JeelRajodiya opened this issue Aug 23, 2024 · 3 comments
Open
2 of 4 tasks

Improve the churn rate of the tour #72

JeelRajodiya opened this issue Aug 23, 2024 · 3 comments
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✨ Enhancement New feature or request Priority: High After critical issues are fixed, these should be dealt with before any further issues.

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@JeelRajodiya
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JeelRajodiya commented Aug 23, 2024

Based on the analytics, we've observed that around 39% of users proceed beyond the first lesson. We want to improve this rate.

Possible Causes:

  • After reading the first lesson the users might realize that the tour is not for them.
  • Difficulty finding the solution for the first lesson
  • The analytics script is not capturing the page views properly (less likely)

Possible Solutions:

  • Observe the analytics which is specific for the uses who leave after the first lesson (The time they spent, the events they trigger etc.) to find the more Causes they leave the tour.
  • Experiment with the UI - next button, solution button etc.
  • Experiment with the content of the First lesson
  • The Tour is for developers with 0 experience in JSON Schema and probably most of them have experience on it. If that is true we can add small survey in the beginning to better understand the user experience and suggest them start in advanced sections. Give direct links to the chapters in the landing page
  • Provide a tour to the user interface

The average session duration is around 6 minutes. The churn rate and session duration can be correlated with each other

@JeelRajodiya JeelRajodiya added Priority: High After critical issues are fixed, these should be dealt with before any further issues. ✨ Enhancement New feature or request labels Aug 23, 2024
@JeelRajodiya JeelRajodiya self-assigned this Aug 23, 2024
@JeelRajodiya
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JeelRajodiya commented Aug 24, 2024

One Observation:

  • Relatively large number of users are validating the code in the first lesson, but very few of them click on the next button

image

Possible Causes:

  • First lesson is difficult or unambiguous (we can confirm this via the validation result event report, We have started to record these event from yesterday. It requires few days for the report to be available in the analytics)
  • Next button is not easily accessible

JeelRajodiya added a commit that referenced this issue Aug 27, 2024
JeelRajodiya added a commit that referenced this issue Sep 6, 2024
There was no improvement in the churn rate

related to #72
@AkshataABhat
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hi @JeelRajodiya , can I be assigned this issue. would like to analyze and come up with a solution

@JeelRajodiya
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JeelRajodiya commented Sep 13, 2024

Hello @AkshataABhat, Thanks for your interest. However, I am currently working on the issue. We are experimenting with the project. If you wish to contribute, issues #53 and #10 are a good start! You can start from one of them.

JeelRajodiya added a commit that referenced this issue Sep 18, 2024
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Labels
✨ Enhancement New feature or request Priority: High After critical issues are fixed, these should be dealt with before any further issues.
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