diff --git a/cmd/sriov/main.go b/cmd/sriov/main.go
index 6f34bde0..cfd35891 100644
--- a/cmd/sriov/main.go
+++ b/cmd/sriov/main.go
@@ -5,6 +5,7 @@ import (
 	"fmt"
 	"runtime"
 	"strings"
+	"time"
 
 	"github.com/containernetworking/cni/pkg/skel"
 	"github.com/containernetworking/cni/pkg/types"
@@ -205,10 +206,15 @@ func cmdAdd(args *skel.CmdArgs) error {
 			 * may be sending packets with the incorrect link-layer address. Eventually, most network stacks would send ARPs and/or Neighbor
 			 * Solicitation packets when the connection is unreachable. This would correct the invalid cache; however this may take a significant
 			 * amount of time to complete.
-			 *
-			 * The error is ignored here because enabling this feature is only a performance enhancement.
 			 */
-			_ = utils.AnnounceIPs(args.IfName, result.IPs)
+
+			/* The interface might not yet have carrier. Wait for it for a short time. */
+			hasCarrier := utils.WaitForCarrier(args.IfName, 200*time.Millisecond)
+
+			/* The error is ignored here because enabling this feature is only a performance enhancement. */
+			err = utils.AnnounceIPs(args.IfName, result.IPs)
+
+			logging.Debug("announcing IPs", "hasCarrier", hasCarrier, "IPs", result.IPs, "announceError", err)
 			return nil
 		})
 	}
diff --git a/pkg/utils/packet.go b/pkg/utils/packet.go
index 7628dc82..809b4ded 100644
--- a/pkg/utils/packet.go
+++ b/pkg/utils/packet.go
@@ -6,11 +6,13 @@ import (
 	"fmt"
 	"net"
 	"syscall"
+	"time"
 
 	current "github.com/containernetworking/cni/pkg/types/100"
 	"github.com/vishvananda/netlink"
 	"golang.org/x/net/icmp"
 	"golang.org/x/net/ipv6"
+	"golang.org/x/sys/unix"
 )
 
 var (
@@ -196,3 +198,33 @@ func AnnounceIPs(ifName string, ipConfigs []*current.IPConfig) error {
 	}
 	return nil
 }
+
+// Blocking wait for interface ifName to have carrier (!NO_CARRIER flag).
+func WaitForCarrier(ifName string, waitTime time.Duration) bool {
+	var sleepDuration time.Duration
+
+	myNetLink := MyNetlink{}
+
+	start := time.Now()
+
+	for time.Since(start) < waitTime {
+		if sleepDuration == 0 {
+			sleepDuration = 2 * time.Millisecond
+		} else {
+			time.Sleep(sleepDuration)
+			/* Grow wait time exponentionally (factor 1.5). */
+			sleepDuration += sleepDuration / 2
+		}
+
+		linkObj, err := myNetLink.LinkByName(ifName)
+		if err != nil {
+			return false
+		}
+
+		if linkObj.Attrs().RawFlags&unix.IFF_NO_CARRIER != 0 {
+			return true
+		}
+	}
+
+	return false
+}