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egusphere-2024-543.xml
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<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE article PUBLIC "-//NLM//DTD Journal Publishing DTD v3.0 20080202//EN" "https://jats.nlm.nih.gov/nlm-dtd/publishing/3.0/journalpublishing3.dtd">
<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" article-type="research-article" specific-use="SMUR" dtd-version="3.0" xml:lang="en">
<front>
<journal-meta>
<journal-id journal-id-type="publisher">EGUsphere</journal-id>
<journal-title-group>
<journal-title>EGUsphere</journal-title>
<abbrev-journal-title abbrev-type="publisher">EGUsphere</abbrev-journal-title>
<abbrev-journal-title abbrev-type="nlm-ta">EGUsphere</abbrev-journal-title>
</journal-title-group>
<issn pub-type="epub"></issn>
<publisher><publisher-name>Copernicus Publications</publisher-name>
<publisher-loc>Göttingen, Germany</publisher-loc>
</publisher>
</journal-meta>
<article-meta>
<article-id pub-id-type="doi">10.5194/egusphere-2024-543</article-id>
<title-group>
<article-title>The (non)effect of personalization in climate texts on credibility of climate scientists</article-title>
</title-group>
<contrib-group><contrib contrib-type="author" xlink:type="simple"><name name-style="western"><surname>Leerink</surname>
<given-names>Anna</given-names>
</name>
<xref ref-type="aff" rid="aff1">
<sup>1</sup>
</xref>
</contrib>
<contrib contrib-type="author" xlink:type="simple"><name name-style="western"><surname>Bos</surname>
<given-names>Mark</given-names>
<ext-link>https://orcid.org/0000-0002-4396-9861</ext-link>
</name>
<xref ref-type="aff" rid="aff1">
<sup>1</sup>
</xref>
</contrib>
<contrib contrib-type="author" xlink:type="simple"><name name-style="western"><surname>Reijnders</surname>
<given-names>Daan</given-names>
<ext-link>https://orcid.org/0000-0003-2179-7656</ext-link>
</name>
<xref ref-type="aff" rid="aff2">
<sup>2</sup>
</xref>
</contrib>
<contrib contrib-type="author" xlink:type="simple"><name name-style="western"><surname>van Sebille</surname>
<given-names>Erik</given-names>
<ext-link>https://orcid.org/0000-0003-2041-0704</ext-link>
</name>
<xref ref-type="aff" rid="aff1">
<sup>1</sup>
</xref>
<xref ref-type="aff" rid="aff2">
<sup>2</sup>
</xref>
</contrib>
</contrib-group><aff id="aff1">
<label>1</label>
<addr-line>Freudenthal Institute, Utrecht University, Utrecht, 3584CC, Netherlands</addr-line>
</aff>
<aff id="aff2">
<label>2</label>
<addr-line>Institute for Marine and Atmospheric research, Utrecht University, Utrecht, 3584CC, Netherlands</addr-line>
</aff>
<funding-group>
<award-group id="gs1">
<funding-source>Universiteit Utrecht</funding-source>
<award-id>Agnites Vrolik Award 2020</award-id>
</award-group>
</funding-group>
<pub-date pub-type="epub">
<day>13</day>
<month>03</month>
<year>2024</year>
</pub-date>
<volume>2024</volume>
<fpage>1</fpage>
<lpage>16</lpage>
<permissions>
<copyright-statement>Copyright: © 2024 Anna Leerink et al.</copyright-statement>
<copyright-year>2024</copyright-year>
<license license-type="open-access">
<license-p>This work is licensed under the Creative Commons Attribution 4.0 International License. To view a copy of this licence, visit <ext-link ext-link-type="uri" xlink:href="https://creativecommons.org/licenses/by/4.0/">https://creativecommons.org/licenses/by/4.0/</ext-link></license-p>
</license>
</permissions>
<self-uri xlink:href="https://egusphere.copernicus.org/preprints/2024/egusphere-2024-543/">This article is available from https://egusphere.copernicus.org/preprints/2024/egusphere-2024-543/</self-uri>
<self-uri xlink:href="https://egusphere.copernicus.org/preprints/2024/egusphere-2024-543/egusphere-2024-543.pdf">The full text article is available as a PDF file from https://egusphere.copernicus.org/preprints/2024/egusphere-2024-543/egusphere-2024-543.pdf</self-uri>
<abstract>
<p>How we communicate about climate change affects how others think, feel and act. Therefore, the way climate scientists formulate messages is important. In this study, we assess the effect of personalization, operationalized as writing in a conversational style, as previously done by Ginns and Fraser (2010), and perceived credibility of climate scientists. We exposed hundred participants aged between 18 and 35 to three conditions of a text on the climate impact of train versus plane travel, with varying degree of personalization, and assessed the outcome in their attitude (specifically interest and opinion) towards sustainable travel, as well as the perceived credibility of the climate scientist who wrote the text. Results show that there is a small effect in the degree of happiness after reading the different texts, but little other effects. Our main conclusion is that, although personalization may be well received by readers, it may not be the best mode to influence the attitudes of readers towards sustainable travel, nor how readers come to perceive climate scientists' credibility.</p>
</abstract>
<counts><page-count count="16"/></counts>
</article-meta>
</front>
<body/>
<back>
</back>
</article>