diff --git a/README.md b/README.md
index 6c8bca90e..16779ead0 100644
--- a/README.md
+++ b/README.md
@@ -49,9 +49,9 @@ your work.
 
         % bin/setup
 
-3. Start Foreman.
+3. Start the application.
 
-        % foreman start
+        % bin/dev
 
 4. Verify that the app is up and running.
 
diff --git a/bin/dev b/bin/dev
new file mode 100755
index 000000000..e487832ef
--- /dev/null
+++ b/bin/dev
@@ -0,0 +1,9 @@
+#!/usr/bin/env bash
+
+if ! foreman version &> /dev/null
+then
+  echo "Installing foreman..."
+  gem install foreman
+fi
+
+foreman start