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Aibono1225 committed May 11, 2024
2 parents 80febaf + 12194aa commit 3f7c193
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10 changes: 6 additions & 4 deletions rules/avoid-sarcasm-misunderstanding/rule.md
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Expand Up @@ -16,7 +16,7 @@ redirects:

---

According to Sydney Morning Herald's "[Flame emails missing the mark](https://www.smh.com.au/national/flame-emails-missing-the-mark-20060216-gdmze2.html)":
According to Sydney Morning Herald's "[Flame emails missing the mark](https://www.smh.com.au/national/flame-emails-missing-the-mark-20060216-gdmze2.html)":

> "The senders of email messages expected their partners to correctly interpret their tone nearly 80% of the time, but in fact, they only scored just over 50%... Those attempting to interpret the message believed they had scored 90% accuracy".
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| Subject: | Keeping our office clean |
::: email-content

### John,
### John

Make sure your office is clean when clients come in - you might scare them away with all that mess.

:::
Expand All @@ -47,8 +48,9 @@ Bad example: This is bad because it may seem like John is being reprimanded, eve
| Subject: | Keeping our office clean |
::: email-content

### Hey John,
Make sure your office is clean when clients come in - you might scare them away with all that mess :)
### Hey John

Make sure your office is clean when clients come in - you might scare them away with all that mess :)

:::
:::
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26 changes: 13 additions & 13 deletions rules/how-to-send-email-using-microsoft-dynamics-365-mail-merge-template/rule.md
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Expand Up @@ -18,34 +18,34 @@ You can use mail merge template to send emails to various accounts and multiple

<!--endintro-->

1. Within Dynamics, click **Marketing Lists** in the left-hand column, and then click on the drop-down list at the top and select My active marketing lists
1. Within Dynamics, click **Marketing Lists** in the left-hand column, and then click on the drop-down list at the top and select My active marketing lists
![Figure: Find your active marketing lists to send out an email blast with mail merge templates](send-email-email-template-2.png)

2. Click on the marketing list you want to send the email blast to
2. Click on the marketing list you want to send the email blast to
![Figure: selection of marketing list](send-email-email-template-3.png)

3. Select New Quick Campaign
3. Select New Quick Campaign
![Figure: Selecting New Quick Campaigns](send-email-email-template-4.png)

4. The Create Quick Campaign Wizard will then pop up, select **Next**
4. The Create Quick Campaign Wizard will then pop up, select **Next**

5. Create a name for your Campaign
5. Create a name for your Campaign

6. Select Email as the Activity type
6. Select Email as the Activity type
![Figure: Selecting Email as your activity type](send-email-email-template-5.png)

7. Select **Assign to me**, and decide whether you want email activities to be closed after sending (usually, you will want to close them)
7. Select **Assign to me**, and decide whether you want email activities to be closed after sending (usually, you will want to close them)

8. Select “Use Template”, and click on the magnifying glass in the bar below
8. Select “Use Template”, and click on the magnifying glass in the bar below
![Figure: Searching for the template you want to use](send-email-email-template-6.png)

9. Scroll through until you find the template you want to use
9. Scroll through until you find the template you want to use
![Figure: Template selection](send-email-email-template-7.png)

10. Set the Priority to match the situation (urgent, normal etc.)
10. Set the Priority to match the situation (urgent, normal etc.)

11. The subject and body/content of the activity/email are already covered by the template you’ve chosen
11. The subject and body/content of the activity/email are already covered by the template you’ve chosen

12. If you want to include it, the **Duration** is the anticipated number of minutes it will take the recipient to complete the activity or read the email. Select the appropriate timebox, if you so choose. Then, select **Next**
12. If you want to include it, the **Duration** is the anticipated number of minutes it will take the recipient to complete the activity or read the email. Select the appropriate timebox, if you so choose. Then, select **Next**

13. Finally, select **Create**, and the Quick Campaign will initiate the activity, in this case sending an email (using the mail merge template) and send it out to everyone on the marketing list that you originally selected
13. Finally, select **Create**, and the Quick Campaign will initiate the activity, in this case sending an email (using the mail merge template) and send it out to everyone on the marketing list that you originally selected
2 changes: 1 addition & 1 deletion rules/move-vb6-applications-to-net/rule.md
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Expand Up @@ -11,7 +11,7 @@ guid: 29a93435-13e1-48cf-a7fe-a4bff028e356
.NET is a much better solution than VB6 in the following areas.

<!--endintro-->

1. Performance is much better as code ultimately gets compiled to the native platform and .NET was designed for performance. Microsoft has many real-world examples that show the performance and scalability of .NET.
2. As far as size goes, you could be concerned with resource utilization (memory) or the amount of code. As far as resources, VB.NET is similar to VB (and maybe a little heavier for small apps). Part of this footprint is due to the automatic memory management built into .NET, but that is one of the reasons .NET applications exhibit good performance. As far as code goes, you'll write much less code in VB.NET than VB6 since the .NET platform has much more built into it.
3. VB.NET is designed with asynchronous operations in mind and it's very easy to develop spooling type operations.
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30 changes: 1 addition & 29 deletions rules/why-you-should-have-a-blog-for-your-company/rule.md
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Expand Up @@ -18,50 +18,22 @@ A lot of companies will struggle with one of the main strategies trending at the

<!--endintro-->


* Drive traffic to your website



Your blog gives you the opportunity to create and share relevant content for your customers. You should use this as part of your marketing tactic to drive traffic to your website. You can make the blog on your website the main source for all of your social media platforms, as a way of sharing longer content. Your business might be on Facebook, Twitter, Pinterest, LinkedIn, Instagram or anywhere else. Post links from your blog with consistent visuals on your social media. Give your social followers a reason to access your website by sharing interesting content. Additionally, post inbound links directly in your blog articles, to drive traffic to specific landing pages of your website. It’ll also increase your traffic as you increase the number of backlinks. Backlinks or Inbound links (hyperlinks that go back to your site) are the lifeblood of any website. They’re the currency of the internet because high-quality backlinks, from a variety of sites, give your website a higher rank in search engine results. The more you blog great content, the higher the chances of you getting those inbound links around the web.





* Increase your SEO



New content is still a key to beat your competitors in the search engine results page, especially if they have relevant keywords. List out the keywords, topics, and categories you want your business to be found with. Use these words, and related expressions when writing your posts – don’t forget to add them to your SEO strategy. Of course, whether you are actively searching for these out or not, blogging regularly about your business, industry, service or product will naturally increase your search ranking for the keywords you are targeting. Being aware of your strategy and keywords will only increase results.





New content is still a key to beat your competitors in the search engine results page, especially if they have relevant keywords. List out the keywords, topics, and categories you want your business to be found with. Use these words, and related expressions when writing your posts – don’t forget to add them to your SEO strategy. Of course, whether you are actively searching for these out or not, blogging regularly about your business, industry, service or product will naturally increase your search ranking for the keywords you are targeting. Being aware of your strategy and keywords will only increase results.

* Blogging is an essential part of a successful social strategy



Blogging and social media were once two totally different things. Blogging was where you had to post only well structured, serious content. Social media was where you were less serious. Two different types of content. Now your blog informs your social media posts, and vice-versa, enriching your followers experience with articles, e-books, videos, and other great content. Without a blog to promote excellent content on your social, you're missing a big opportunity to drive high-quality engagement with your audience.





* Position your brand as an industry leader and increase brand awareness in the industry



Interesting and relevant articles demonstrate your company as an industry leader. When choosing topics, try to think what resonates with your market and show your knowledge, you are marketing your skills for your business, service or product too. If you are a retailer, for example, write blog posts with reviews of your products, or with tips that correlate with them. Your customers will recognize you as a problem solver to their issues. If you are in B2B, you can write about a solution you have developed for a specific client or how your managers have overcome a challenge with their team. Become an expert in your industry by sharing your experience. The more you show the market what great stories you have to share, the more your client will trust you to supply them with what they need. Besides that, they will thank you for the learning experience.





* Develop better customer relationships



Blogs provide an extra source to deepen the conversation (and connection) with your customer. By connecting directly on your website, your clients are able to get to know your business, service or product whenever and wherever they are. Build trust by being a reliable source of information. Clients like to be informed and appreciate that you are the one teaching them. Additionally, just as on your other social websites, engage with your audience by responding to comments and interacting with your consumer. If they have questions about a product you are writing about, respond to them directly on your website – don’t leave them waiting. Unlike many social sites, a blog is generally searchable on your site for some time. Your website comments last longer than on a Twitter response or Facebook post. Other customers will see your interactions too, that’s why is important to show that you’re always replying and connecting with your clients as soon as possible.

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