Generate alternative typos with a translation table

This way we can catch misspellings with alternative characters,
typically and acute accent (´) instead of an apostrophe (').
In this case, the alternative character is a valid character
and will be used both in the misspelling and the fix(es).

The above is different from detecting Unicode phishing, where
some characters like `A` are intentionally, or not, replaced
by lookalikes such as `A`, `Α`,  `А`,  `ᗅ`, `ᴀ`,  `Ａ`.
In that case, the alternative character is invalid and should
be replaced by its valid counterpart in the fix. We do not
address that here.

codespell_lib/_codespell.py

@@ -36,6 +36,10 @@
     "(\\b(?:https?|[ts]?ftp|file|git|smb)://[^\\s]+(?=$|\\s)|"
     "\\b[\\w.%+-]+@[\\w.-]+\\b)"
 )
+# Pass all misspellings through this translation table to catch
+# alternative misspellings.
+alt_chars = (("'", "’"),)
+_alt_char_trans_tables = (str.maketrans(x, y) for x, y in alt_chars)
 encodings = ("utf-8", "iso-8859-1")
 USAGE = """
 \t%prog [OPTIONS] [file1 file2 ... fileN]
@@ -622,6 +626,29 @@ def build_ignore_words(filename: str, ignore_words: Set[str]) -> None:
             ignore_words.add(line.strip())
 
 
+def add_misspelling(
+    key: str,
+    data: str,
+    misspellings: Dict[str, Misspelling],
+) -> None:
+    data = data.strip()
+    fix = data.rfind(",")
+
+    if fix < 0:
+        fix = True
+        reason = ""
+    elif fix == (len(data) - 1):
+        data = data[:fix]
+        reason = ""
+        fix = False
+    else:
+        reason = data[fix + 1 :].strip()
+        data = data[:fix]
+        fix = False
+
+    misspellings[key] = Misspelling(data, fix, reason)
+
+
 def build_dict(
     filename: str,
     misspellings: Dict[str, Misspelling],
@@ -634,24 +661,13 @@ def build_dict(
             # support for fixing caps.
             key = key.lower()
             data = data.lower()
-            if key in ignore_words:
-                continue
-            data = data.strip()
-            fix = data.rfind(",")
-
-            if fix < 0:
-                fix = True
-                reason = ""
-            elif fix == (len(data) - 1):
-                data = data[:fix]
-                reason = ""
-                fix = False
-            else:
-                reason = data[fix + 1 :].strip()
-                data = data[:fix]
-                fix = False
-
-            misspellings[key] = Misspelling(data, fix, reason)
+            if key not in ignore_words:
+                add_misspelling(key, data, misspellings)
+            for table in _alt_char_trans_tables:
+                alt_key = key.translate(table)
+                alt_data = data.translate(table)
+                if alt_key not in ignore_words:
+                    add_misspelling(alt_key, alt_data, misspellings)
 
 
 def is_hidden(filename: str, check_hidden: bool) -> bool: