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wvanheemstra authored Mar 1, 2025
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- [StoriesOnBoard](https://storiesonboard.com/) (for visual mapping of business model canvas): for visualizing different user personas (casual listeners, audiophiles, etc.).
- [Flowlu](https://www.flowlu.com/) (for project planning and hypothesis documentation): ...

# Step-by-Step Process for "Define your vision and hypotheses" with NotePlan and StoriesOnBoard

Here's a detailed breakdown of how to effectively define your vision and hypotheses for a music app using the specified tools:

## 1. Initial Vision Documentation in NotePlan

1. **Create a dedicated project folder** in NotePlan titled "Music App Vision"
- Use the folder structure feature to keep all related notes organized

2. **Draft a vision statement note**
- Document the core purpose: "Create a community-driven music discovery platform that helps users break out of their musical comfort zones"
- Include key differentiators from existing solutions (Spotify, Apple Music, etc.)
- Add tags like #vision #core #foundation for easy retrieval

3. **Create a customer personas note**
- Define 3-5 detailed user personas (e.g., "Maria: The Playlist Curator", "Alex: The Genre Explorer")
- For each persona, document demographics, behavior patterns, goals, and pain points
- Use NotePlan's checklist feature to identify which personas are primary vs. secondary

4. **Document assumptions and hypotheses**
- Create a dedicated note for business hypotheses:
* "Users are dissatisfied with algorithm-based music recommendations"
* "Users want more community-driven discovery features"
* "People are willing to pay for better music discovery tools"
- For each hypothesis, note current confidence level and validation criteria
- Link related hypotheses together using NotePlan's internal linking feature

5. **Set up a validation tracking system**
- Create a dedicated note with a table structure for tracking hypothesis validation
- Include columns for: Hypothesis ID, Description, Validation Method, Status, Results
- Use NotePlan's task/checkbox feature to mark which hypotheses need immediate testing

## 2. Visual Mapping in StoriesOnBoard

1. **Create a new product board** titled "Music App Development"
- Set up your workspace with proper user access and permissions
- Configure board settings for hypothesis tracking

2. **Build a Business Model Canvas view**
- Create dedicated sections for:
* Value propositions (e.g., "Community-curated playlists", "Genre exploration tools")
* Customer segments (map to personas from NotePlan)
* Channels (how users will discover and use the app)
* Revenue streams (subscription tiers, potential partnership opportunities)
* Key resources, activities, partners, and cost structure

3. **Create a hypothesis map**
- Set up a dedicated view for hypothesis visualization
- Organize hypotheses in clusters (User Problem, Solution Fit, Business Model)
- Use color coding to indicate priority level and validation status
- Add connections between related hypotheses to show dependencies

4. **Build user journey maps**
- For each persona, map their current music discovery journey
- Identify pain points and opportunities along this journey
- Create a parallel "future state" journey showing how your music app addresses these issues

5. **Develop a feature hypotheses board**
- Create cards for each proposed feature (e.g., "Social playlist sharing", "Genre exploration tool")
- Under each feature, list the core hypotheses it addresses
- Use priority markers to indicate which features should be built first based on hypothesis importance

## 3. Integration and Collaboration Between Tools

1. **Sync documentation between platforms**
- Export key NotePlan documents as Markdown and attach them to StoriesOnBoard cards
- Include links to StoriesOnBoard views in NotePlan for easy reference

2. **Set up regular review sessions**
- Schedule weekly team sessions to review and refine hypotheses
- Document decisions and changes in both tools to maintain alignment

3. **Create a feedback loop system**
- Use NotePlan's daily notes feature to capture ongoing insights
- Update StoriesOnBoard with new findings that affect the visual mapping
- Ensure changes in one tool are reflected in the other

4. **Establish validation criteria documentation**
- For each hypothesis in StoriesOnBoard, create detailed validation criteria cards
- Link these to the corresponding notes in NotePlan where validation methods are detailed

5. **Prepare for transition to testing**
- Create a "ready for validation" section in both tools
- Move hypotheses there when they're fully defined and ready for customer testing
- Include links to testing protocols and expected outcomes

By following this structured approach with NotePlan and StoriesOnBoard, you'll create a comprehensive and well-organized foundation for your music app vision and hypotheses, ensuring all team members have a clear understanding of what needs to be validated before moving forward with development.

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